Marketing Strategy

Marketing has two facets. First, it is a philosophy, an attitude, a perspective, or a management orientation that stresses customer satisfaction. Second, marketing is an organization function and a set of processes used to implement this philosophy(MKTG2). Our marketing strategy is simply to satisfy the customer. Our product will be good and will satisfy them. Our customers might have a few minor things they want to change but out overall concept is good and it is beneficial to their lives. 
Job performance, company performance, product value, and customer satisfaction all improve when people in the same department or work group begin supporting and assisting each other and emphasize cooperation instead of competition(MKTG10). Instead of our customers trying to go find a different bar we want them to give us feed back not only to make our bar better but to make them feel better and for them to be able have something good when they donate. The is our main goal.