Friday, October 28, 2016

Week 4 EOC: There's a app for that

An everyday thing for anyone who has a phone is to misplace it. Sometimes when you misplace you end up not getting it back. To solve that problem of not getting it back, there should be an app that helps. When you download the app it should be set up to your location and who often you are on your phone.With the purchase of the app you go and buy a bracelet. The bracelet will then be set up with your phone information. The app itself is setup for your own personal phone and when having the bracelet you can press a button on it and it will set off an alarm for the phone to go off and make it quicker and more effective to find. Also on the bracelet, say you left it at your friends house 4 miles away. It will let you know how many miles away the device is. Lets say you end up not finding it then you can from the bracelet lock the phone and contact your phone company. 

Week 3 EOC: My Demogaphic

Population is broken down into more specific increments. "Age groups present opportunities to focus on a section of a population and offer opportunities for marketers."(MKGT, 53). The more specific increments are called tweens, teens, Millennials, Generation X, and baby boomers. Each group is different in its own way. I was born on August 15, 1998, so I fall under the category of teens. As I was brought up the internet was becoming a bigger part of everyones daily lives. When I was in 6th grade the iPhone just came out and that was a necessity to have and now that I just graduated from high school the iPhone has became so much more advanced and the internet as well. Recent studies have showed that teens are big on social media. For me personally that is correct. Social media is a great way to express myself and stay engaged in other peoples lives. Along with the study it shows teens are big on shopping. Once again yes that is correct. Throughout high school it was all about looks. Are you wearing the latest shoes, do you own the most expensive piece of jewelry, and do you rock what you're wearing well. A lot of teens fall under the category of unemployment. Im the small percentage who didn't. While I was in high school I had 2 jobs, but when I graduated from Castro Valley High in California I moved to Nevada with my family which meant I had to quit both jobs. After graduating I knew what I wanted to do and thats what brings me to the Art Institute for my Fashion and Retail Management degree to become a Buyer.

Week 3 EOC: Making Money for Good

" Buy one, Give one". The Company Store is a business that has been around since 1911. The Company store sells comforters, and with every purchase of a comforter one will be donated to a homeless child in America. "More than 200,000 children are homeless in America tonight", so when buying a comforter the donated one will be sent to a child at Family Promise. Family Promise's vision is to make sure every family has a home, a livelihood, and a better future. There impact on lives is great. They change lives, keep families together, engage many volunteers, and inspire many individuals. Family Promise also gives back, anytime someone invests $3 is donated to goods and services. The organization achieves a lot of success by having 74% families find homes in less than nine weeks.

Week 2 EOC: Boston Consulting Group - Video Games

Star- Mobile video games are becoming the new wave. According to Tom DiChristopher on CNBC "Worldwide digital video game sales hit a record last year as the mobile market continued to rocket higher and hardcore gamers gravitated toward console downloads". The mobile games are very low cost and very convenient. Due to that reason more people are going to download them and they are always going to be around.

Cash Cow- The PS4 game console is still selling rather well. Extreme Tech is saying that it is still dominant due to the fact Xbox one is not finished. In 2015, " July to September, the PS4 sold four million units". Xbox One seems to have little hope on being able to catch up to the PS4.


Question Mark: Virtual Reality head consoles seems to be selling a lot. The cost of them are high and after a while people aren't going to be willing to pay that much for them. Since mobile games are a lot cheaper more people will lean towards that. 


Dog: The Wii U was expected to sell at least 100 million units. That did not go as planned and only sold at least 13 million. The Nintendo president Tatsumi Kimishima thought since the actual Wii console sold good the Wii U would too.  

Friday, October 21, 2016

Week 1 EOC: Great Customer Service

I moved to Vegas July, 2016 and it is very different from where I'm from which is the Bay Area. I stayed in the house all the time until my best friend came to visit me in September. We decided to go to strip and we went to the Grand Canal Shoppes. There is a store called Basin White much similar to Lush. Basically organic cosmetics. Soon as we walked in we were greeted with the biggest hello and smile from an employee by the name of Robert. He asked us a lot of questions and made us feel very comfortable with him. He gave us samples of a lot of the products and ran down a lot of ingredients that was included in them. We went in there with the intention of buying nothing but we both ended up getting something just so Robert could get his commission. Customer Service like that is always expected but never given as effective as that time I entered Basin White.

Week 1 EOC: My Voice

Fashion is a source of expression, and no one should be judged by the way they are expressing themselves. As a fashion buyer it is ok to step out of your comfort zone. You want to be creative in a way that you know will make everyone happy. Me working at Nordstrom I step out of comfort zone a lot and choose fashions that I typically wouldn't wear, but you want to please everyone. In the fashion industry it is crazy that there are many different styles that please many individuals and as a buyer you want everyone to feel welcomed into the store and feel very comfortable buying something that is pleasing to them. After graduating from the Art Institute I will take all the knowledge that I gained and apply it well and I will go far with it.