Friday, October 28, 2016

Week 2 EOC: Boston Consulting Group - Video Games

Star- Mobile video games are becoming the new wave. According to Tom DiChristopher on CNBC "Worldwide digital video game sales hit a record last year as the mobile market continued to rocket higher and hardcore gamers gravitated toward console downloads". The mobile games are very low cost and very convenient. Due to that reason more people are going to download them and they are always going to be around.

Cash Cow- The PS4 game console is still selling rather well. Extreme Tech is saying that it is still dominant due to the fact Xbox one is not finished. In 2015, " July to September, the PS4 sold four million units". Xbox One seems to have little hope on being able to catch up to the PS4.


Question Mark: Virtual Reality head consoles seems to be selling a lot. The cost of them are high and after a while people aren't going to be willing to pay that much for them. Since mobile games are a lot cheaper more people will lean towards that. 


Dog: The Wii U was expected to sell at least 100 million units. That did not go as planned and only sold at least 13 million. The Nintendo president Tatsumi Kimishima thought since the actual Wii console sold good the Wii U would too.  

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